I’m coming out of hibernation to say congratulations to my friends John Anderton and Dmitriy Kruglyak, who were featured in an article in today’s Wall Street Journal called “Social Networking Comes to Health Care” (WSJ online subscriber access only) [UPDATE: Link goes through to full article now thanks to alternate URL from Emily at Nonprofit Blog Exchange].
John made an appearance in the form of his Second Life avatar Hygeia Philo’s picture on the front of the Personal Journal section, and the article highlighted CDC’s work in SL (though unfortunately not mentioning John by name).
Dmitriy’s Medical Blog Network was highlighted, as well as getting a mention of the Healthcare Blogging Summit he organized and his upcoming social networking venture Trusted.MD. Be sure to keep an eye out for info on the next Healthcare Blogging Summit, slated for April 30, 2007 in Las Vegas.
The article also featured other health organizations using social networking like DailyStrength.org, the American Cancer Society and the Wellness Community.
Technorati Tags: wsj, wall street journal, social networking, health
Nedra helps nonprofits and public agencies create positive change on health and social issues through social marketing and transmedia storytelling strategies at Weinreich Communications since founding the company in 1995. She helps organizations make a difference for the populations they serve by strategically designing programs that draw on state-of-the-art behavior change techniques, digital media approaches and the power of stories. 
Thanks for the shout out! It was great to see the venerable WSJ spend some time discussing social media as part of their Informed Patient series. Regards, JPA
Nice post!